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Growth Marketing Manager

JournalistDB
Full Time Remote

Job Description

JournalistDB is the go-to media intelligence platform for PR professionals, communications teams, and marketers. Our database of over 142,000 verified journalists spans every major beat and publication. journalistdb.com makes media outreach smarter, faster, and more targeted.

We are looking for a Growth Marketing Manager to drive user acquisition and revenue growth at JournalistDB.

Responsibilities:

  • Develop and execute growth strategies to drive signups and paid subscriptions on journalistdb.com
  • Plan and run content marketing campaigns targeting PR professionals and startup founders
  • Manage SEO strategy including keyword research, on-page optimization, and link building
  • Build and optimize email marketing workflows for lead nurturing
  • Analyze funnel metrics and campaign performance
  • Manage paid acquisition channels (Google Ads, LinkedIn)

Requirements:

  • 3-5 years of experience in B2B SaaS marketing or demand generation
  • Proven track record of driving measurable user acquisition
  • Strong understanding of SEO, content marketing, and email marketing
  • Experience with Google Analytics or similar analytics tools
  • Excellent copywriting skills
  • Data-driven mindset

Nice to Have:

  • Experience in PR tech or media intelligence (Cision, Muck Rack, etc.)
  • Familiarity with WordPress and basic HTML/CSS
  • Background in affiliate marketing or partnerships

Learn more at https://journalistdb.com